Volkswagen: the end of a German industrial myth?
A symbol of German industrial power, Volkswagen is facing major financial difficulties. How did the emblem of “deutsche ...
Autoblog16y
Volkswagen ist das Auto
When Volkswagen reintroduced the Rabbit to the ... VW is referring to its new campaign as "DAS AUTO", or literally as "the car." A black 1964 Beetle called Max will be the star of the campaign ...
Campaign7y
Breakfast briefing: VW shelves 'Das Auto' global ad slogan, Amazon and eBay could face VAT liability
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
VW Exec Behind ‘Das Auto’ Deported From China For Cocaine And Cannabis Use After Thailand Trip
Both Volkswagen Group China and the German ... including creating VW’s famous ‘Das Auto’ slogan. Before serving as VW’s chief ...