Netflix Inc. said 70 million viewers are watching its shows with advertising every month, nearly double the total from ...

CEO of Seedtag Artificial Intelligence represents a fundamental change in how businesses operate and interact with consumers.

Marketeers use generation effects to bolster the memorability of ads. But what if its effects are laboratory illusions? And ...

Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, ...

The Australian Competition and Consumer Commission (ACCC) is “putting businesses on notice”, saying that it is focusing in on ...

Investment amount was not the only factor influencing outcomes. Company type also impacted website viewership, with direct-to ...

It is not new that the digital saturation and consumer scepticism in the advertising world are at an all-time high. With ...

Despite previous regulatory efforts, pan masala brands spent approximately `350 crore in advertising during IPL 2024.

Alison Technologies Ltd (Alison.ai), a trailblazer in creative AI solutions for advertising, today announced the successful ...

This significant milestone allows Flyby to offer its Smart Delivery Boxes and related technology in the Emirate of Abu Dhabi ...

Amazon.com Inc. is closing Freevee, the free-to-watch, advertising-supported streaming service, folding it into the ...