But it’s already on some people’s radars, and those who plan ahead are busy buying up all of this year’s must-have gifts, so ...

Despite its popularity, it has always fallen short in the balloting for the Toy Hall of Fame — taking a backseat to not only ...

PlayMonster Group renewed its licensing agreement with Hasbro, extending its rights to the KOOSH brand through 2027. The ...

Morticia, Gomez, Wednesday, and Pugsley Addams are all included in The Addams Family x Polly Pocket compact, designed in miniature like the ‘90s toys we all know and love ... any of the family members ...

The National Toy Hall of Fame in Rochester, N.Y., announced this year's finalists for induction, including balloons, Pokemon cards and Transformers.

From developing social skills to fostering creativity, pretend play in young children is likened to being a "metaphoric ...

Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Pennsylvania Attorney General Michelle Henry has filed a lawsuit against a Pittsburgh toy company she said failed to fulfill ...