If you’re a streetwear brand collaborating with Nike for the first time, you have to put it all on the line. The Swoosh ...

Nike athlete Giannis Antetokounmpo ditched brand warfare to accept free Adidas shoes from teammate Damian Lillard.

The center of the college basketball universe has shifted from Iowa City to Los Angeles. And JuJu Watkins has snatched the ...

Basketball legends Shaquille O’Neal and Kobe Bryant dominated the court during their careers and carved their own paths in ...

The Lakers hold on to win 120-115 in San Antonio. AD 40 pts 12 reb 2 blk; LeBron 19 pts 16 reb 12 ast; Reaves 19 pts 6 ast; ...

Giannis is a big-ass kid for real man and I’m not saying it… I mean just by like when you look at that, when you look at the ...

As for how he is able to still put on these performances, Rui Hachimura believes LeBron has just mastered the game of basketball “He’s a master of the game. He knows how to play,” Hachimura ...

I Promise School's sixth to eighth graders will experience a life-size version of LeBron James Edition Monopoly at House ...

When LeBron James became the NBA’s all-time scoring leader, Nike collaborated with a hot shoe designer to commemorate the milestone with a one- of-a-kind customized pair of kicks. Now ...

Before she even struck a shot Wednesday morning she was showing off the shiny gold soles on the bottom of her custom Nike ...

“This jersey symbolizes not just Michael Jordan at the height of his celebrity and prowess, but also a pivotal moment in basketball history ... after six Air Jordan shoes — one apiece ...