Michael Jordan and Nike. It's hard to imagine one without the other, isn't it? But in the mid 80s, their paths came close to ...

After Phoenix Suns all-star Devin Booker debuted the signature sneakers on the court for 30th anniversary of “Forrest Gump” ...

Deion Sanders continues to leave his mark on sneaker culture. After a year of exciting releases featuring the Nike Air DT Max 96, commonly known as the Diamond ...

The Women’s Air Jordan 5 Golden Ticket is out now for a retail price of $200. Pick up a pair via the Nike SNKRS app.

Save up to 58% on Nike’s best-selling sneakers, leggings, sports bras, and more—styles are selling out quickly. Don’t wait to grab these top picks at unbeatable prices before they’re gone.

Michael Jordan was banned from wearing the Black and Red Air Jordan 1 because sneakers at the time had to be 51% white and match your teammates'.

Nike will be cutting back on promotional sales throughout the year, new CEO Elliott Hill told Fortune.

When Elliot Hill took over as Nike’s CEO, he knew the company was struggling, but one moment apparently made it clear just how bad things had become.

We’re not even a month into 2025 and there are already plenty of sneaker drops to get ready for. Between official reveals, ...

It’s that time of the year again. The time to celebrate love and romance…with special edition sneakers from the Swoosh and Jumpman labels, of course. If you’re looking for the ultimate present for ...

As the league confronts a fast-approaching time without LeBron James, Stephen Curry and Kevin Durant, Victor Wembanyama has ...

Pastel colours, floral embroidery, and the cutest mushroom lace pals—what more could you ask for in a kids-exclusive Air Jordan 1 low sneaker design? Jordan Brand is tapping into the whimsy of ...