Barbarians are coming to the gate. Just as Starbucks Corp.’s new Chief Executive Officer Brian Niccol begins to revamp the ...

To finance the turnaround, the coffee chain is planning to open fewer locations over the next fiscal year. Starbucks CEO ...

New Starbucks CEO Brian Niccol on Wednesday detailed his plan to revive the coffee chain. A central theme: He wants Starbucks ...

"When we get back to our core identity and consistently deliver a great experience, our customers will come back," Starbucks ...

The vibes are off at Starbucks.  Baristas are overworked as they try to churn out a constant stream of complicated ...

Nondairy milk lovers, rejoice! Starbucks announced last week it will remove the surcharge for those wanting almond, oat, soy ...

After dropping new drinkware last month, Starbucks finally released its 2024 menu full of new holiday drinks and treats. See ...

Starbucks has released a new holiday cup collection as the company kicks off the fall season this month. On Nov. 7, the ...

To get a sense of how granular Brian Niccol’s plan for Starbucks’ dives, the company soon will place Sharpies back in the ...

Starbuck's US operation is likely to take longer than expected for a sustained turnaround as Q3 investment has yet to bear ...

Starting Nov. 7, the Starbucks announced that its highly-anticipated holiday cup designs will be arriving in stores.

Niccol emphasized the need for the company to get back to its roots as a coffee house. "It is clear we need to fundamentally ...