To understand the practical challenges of indoor augmented reality applications on smartphones, researchers conducted 113 hours of extensive experiments and case studies over 316 patterns to determine ...

Smartphone-based augmented reality, in which visual elements are overlaid on the image of a smartphone camera, are extremely ...

Brands that embrace AR technology have great potential to create unique and engaging experiences that drive business results.

Through extensive real-world experiments, researchers from Osaka University have identified the main barriers hindering ...

In a move to deepen digital tourism and cultural engagement, Google has introduced a new augmented reality feature in Google Maps, allowing users worldwide to explore Paris’s most iconic ...

Explore the AR exhibition Looki Look by artist Aurélien Jeanney at Alliance Française, a fun interactive experience for all ...

The Hobonichi Globe, launched in August 2024 for the US and UK markets, brings a great blend of education and technology to geography enthusiasts ...

Niantic, the privately-held Pokémon Go app parent company, brought the augmented-reality app to the masses in July of 2016, ...

Osaka, Japan – Smartphone-based augmented reality, in which visual elements are overlaid on the image of a smartphone camera, are extremely popular ...

Niantic's geospatial model is using geolocation data from scans players submit of real-world locations while playing the ...

Augmented Empire is a turn based strategy game with great production values and an intriguing story and characters.