Universal’s Wicked achieved strong domestic box office success, setting records as the largest 2024 opening for a non-sequel film. It also reached key milestones for a Broadway musical adaptation. The film performed well globally,

The pair of films did huge business as Thanksgiving gets underway in the United States. Globally, the movies have earned $162.5 million and $220.5 million, respectively.

Battling a 27 percent decline in domestic ticket sales compared with before the pandemic, studios left no marketing drum unthumped in releasing the movies.