Pop-Tarts will also be sending a new flavor to the toaster at the end of this season's bowl game. Wild Berry, Hot Fudge ...

Like sports mascots that can actually be eaten? You're in luck. The Pop-Tarts Bowl is using this year's game to bring back a discontinued flavor.

Pop-Tarts is bringing three edible mascots to its 2024 college football bowl game in a bid to recapture the buzz from last ...