Many are in race to manufacture electric cars and SUVs, but Mahindra was playing the ball quietly. Now, they have hit it out ...
Mahindra, while contesting the brand rights in court, has decided to rename the BE 6e to BE 6 and will continue to contest ...
Following a challenge from InterGlobe Aviation, Mahindra will change the name of its 'BE 6e' model to 'BE 6'. The company ...
Mahindra has renamed its BE 6e electric SUV to BE 6, priced at Rs 18.90 lakh, while contesting a legal trademark dispute with ...
As Mahindra and IndiGo battle it out over the trademark, issues around usage and implications provoke debate. Brand experts ...
Leading automaker Mahindra on Saturday said it will strongly contest the brand rights of its electric SUV 'BE 6e' in court, ...
The Mahindra BE 6e offers quirky features including an inbuilt AI neural engine and an AR-augmented heads-up display to name ...
Mahindra and Mahindra has renamed its newly launched SUV, the Mahindra BE 6e to Mahindra BE 6 amid ongoing legal tussle with ...
Mahindra & Mahindra Limited (M&M) has announced to change the brand name of its electric origin SUV to BE 6 from BE 6e to ...
Mahindra will temporarily rename its new electric SUV, the 'BE 6e' to 'BE 6', following IndiGo Airlines objection to the ...
Mahindra Electric Automobile Limited (MEAL) will change the name of its electric SUV BE 6e to BE 6 at the time of launch ...