For many marketers, the challenge lies in delivering messages that resonate across age groups without sacrificing relevance ...

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...

A new marketing campaign from Microsoft emphasizes the company's push to support Xbox gaming on a variety of third-party ...

AI is dominating the conversation in nearly every industry, and insurance marketing is no exception. McClinton highlighted AI ...

By following these steps, marketers can address common challenges, gain a comprehensive understanding of their marketing ...

Grammy-nominated artist Coi Leray is also featured in the ads, which will air across paid media, in-store displays, social ...

NBA players Anthony Edwards and LaMelo Ball and musician Coi Leray are featured in ads that will air across paid media, ...

DKSH Healthcare and Euris have launched "ConnectPlus", a complete Customer Relationship Management (CRM) and Multi- Channel .

Cineverse (CNVS) announced that its Cineverse 360 ad platform has quickly established itself as a revenue driver for the company and a go-to ...

Reach your B2B audience in unexpected places. Use Reddit, YouTube and TikTok for paid media campaigns that drive real results ...

Improve your DTC marketing strategy using data-driven approaches, from data collection to automation and modeling.