While violet hits your eye with a specific wavelength, purple only exists in your perception — a clever construct built from ...

Scientists have revealed that purple, a popular color often associated with royalty, is fake. A figment of our imaginations.

Purple is a combination of wavelengths from opposite extremes of the spectrum, which technically deosn’t make any sense, but ...

Purple, a color often associated with royalty and creativity, isn't a true color of light. Instead, it's a creation of our ...

Popular Mechanics reports that purple is a “pigment of your imagination”: The human eye doesn’t actually see purple.

The View' host admitted she reached out to author Alice Walker with an unexpected proposal.Whoopi Goldberg is taking a look ...

Fed watchers have long discussed Powell’s choice of tie colors. It turns out that he really does like purple ties—but he also ...

PPG has named Purple Basil as its 2025 Automotive Color of the Year, per its annual global automotive color report. GM offers ...