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If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. On Oct. 29, 2003, an 18-year-old LeBron James made his debut in ...

USC’s presence in the NBA surfaced in an unexpected way during a recent Los Angeles Lakers game featuring former Trojan Bronny James. Lakers star LeBron James debuted a custom pair of Nike shoes that ...

Nike is taking LeBron fans back to NBA Draft Night 2003, when the legend was the first pick and started his career with the Cleveland Cavaliers. The LeBron Best In Class Collection launches Friday, ...

Nike is celebrating the NBA’s leading point scorer with a new collection focused on uncharted territory. LeBron James, Akron-born, is the only person in NBA history to join the 40,000-point club. With ...

Nike and LeBron James are finding themselves in hot water after renewed backlash over the Nike LeBron 23 “Honor the King” colorway, a special edition sneaker meant to honor Dr. Martin Luther King Jr.

LeBron James is scheduled to play in his 20th career Christmas Day game this year, extending his lead over Kobe Bryant for the most in an NBA career. Barring any surprises, leaked official images tip ...

There will never be another LeBron James. For 23 seasons and counting, he’s been the beating heart of the NBA and many of the cultural offshoots that surround it—including Nike’s storied basketball ...

Nike and LeBron James have found themselves at the center of controversy over an unusual – and what many on social media have called tone deaf – tribute attempt. The LeBron XXIII "Honor the King" ...