An ad campaign on the social media site Reddit recently used AI-generated absurd images to promote Myrtle Beach in a creative way. The Visit Myrtle Beach account on Aug. 22 posted a thread on message ...

Merry Christmas Eve! Sunshine will run wild today, not cloudy like yesterday. The extreme warming trend will last through ...

Going to the beach is most often a family affair, which is why thousands of parents and children make their way to Myrtle Beach each year. But let’s be honest, sometimes you need some time away from ...

Nine months after the Carolina Forest wildfire started, a new report from Horry County shows what went wrong with the response to the 2,059-acre blaze.

SURFSIDE BEACH — Wild Water & Wheels, a fixture in Surfside Beach for decades, could be razed for the construction of a combined multifamily and commercial development, according to a recently filed ...

Myrtle Beach’s Wild Water & Wheels waterpark is finally selling season passes ahead of its 30th year of operation. In November, the park announced it wouldn’t be selling season passes ahead of Black ...

HORRY COUNTY, S.C. (WMBF) – One company is growing in Horry County. The governor’s office announced on Wednesday that Wild West of Myrtle Beach, a boots and apparel retailer, is expanding its ...

Hundreds of people watched in person and on social media as four pelicans were released into the wild on Sunday. Hundreds of people watched in person and on social media as four pelicans were released ...

Holiday travelers at South Carolina’s Myrtle Beach International Airport got an unexpected surprise after a wild coyote made its way into a terminal building on Tuesday morning. The 60-pound animal is ...