Other changes to Jaguar’s branding include a redesigned pouncing cat logo, called the “Leaper,” and a new monogram that ...

As we saw with the new Jaguar logo recently, redesigning a car brand emblem can be controversial, yet Mazda's simple yet contemporary upgrade was well received by many. A welcome evolution that ...

The head-turning Jaguar Type 00 concept car has just set wheels in Paris, causing a commotion. People kept wondering what it ...

The iconic car manufacturer recently underwent a full rebrand including a new logo, color palette, and brand strategy. Jaguar has now positioned itself as a luxury electric vehicle maker ...