Jon Haber, a strategic communication consultant who has worked with five presidential campaigns and teaches at Harvard, said Musk's children making frequent appearances - and creating viral moments - is beneficial for Trump.

Amidst a push for political power, a failed hostile takeover and a scandal involving an alleged illegitimate child, Elon Musk is still searching for happiness.

Musk has claimed his DOGE bros were all about “cutting government waste” and rooting out “massive fraud.” But then the mask slipped.