For the Pop-Tarts Bowl trophy to function as a toaster, there is a 10-foot power cord attached to the bottom of the trophy's ...
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"When people have it in their hands, it could become their favourite trophy": How we made the new BIA MalletSpencer Buck: The brief was to help the Brand Impact Awards create a more future-proofed identity system, including the trophy, to help increase and protect the relevance of the awards scheme.
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