Many companies have decided to update their imagery after criticism that current logos are offensive or culturally insensitive. America has hundreds of instantly identifiable logos that have stood the ...

The new brand logo is crafted around a distinctive royal shield, symbolizing trust, legacy and pride, the company said ...

Were corporate suits with no respect for the craft of hand-lettering or decades of brand equity to blame? Or perhaps it was the nation’s schools who, in their refusal to teach children cursive, had ...

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...

World's famous brand logos are derived from mythological characters and history—logo of fashion house Versace is inspired by ...

But practical reasons aside, a re-branding also acts as a clear signifier of an incoming shift in power dynamics, that can be utilized as an easy marketing tool. In an age where social media buzz is ...

It feels like every other month that some automaker is announcing a flashy rebrand — one that takes a distinctive logo with depth and weight and flattens all the life out of it, so it might be ...

When was the last time you jumped on a bandwagon and followed a graphic design trend? Let's face it, we all do it. I've seen designers who follow trends intentionally, those who do so by accident and ...

Because our visual identity represents the university at the very highest level, it’s vital to our brand. These logos act as a signature, an identifier, and a stamp of quality. And they should always ...

PBS connects with hundreds of millions of Americans through stories that matter to our lives. Our brand is designed to reach millions of Americans anytime and anywhere, as we have for more than 50 ...

A company’s name and logo can play a huge part in its success, while the simplicity, versatility, and agility of its brand can have an enormous impact on its lifespan. Marrying them together in a way ...