Podcasters can open their inventory to programmatic demand to complement their direct-sold host-read ads and monetize their ...
Podcasters will be able to sell their own campaigns or fill ad breaks through third-party marketplaces, with monetization ...
New Advertising Capabilities Expand Monetization Opportunities For Creators, Making It Easier To Earn Money From Podcast Audiences, With No ...
A new survey from podcast ad agency Oxford Road finds a lack of clear measurement metrics across audio and video platforms is giving advertisers pause. By Caitlin Huston Business Writer While video ...
Every week, over 100 million consumers tune in to their favorite podcasts. Some are casual listeners. Others avidly fill their queues with so many episodes and interviews that they’ll never work ...
The new capabilities bring dynamic ad insertion, programmatic advertising and creator-sold sponsorship management to the same platform they use to publish podcasts, newsletters and websites, and are a ...