Only a tiny fraction of podcasters makes a living through ads. Roughly 85% of independent podcasters do not make money from ...

Floodlight reports that top podcast advertisers spent $41.1 million in September 2026, driven by betting apps and ChatGPT, ...

Podcasters will be able to sell their own campaigns or fill ad breaks through third-party marketplaces, with monetization ...

Podcast advertising surged to its strongest month of 2026 in September, with the top 15 advertisers spending a combined $72.1 ...

If you listen to podcasts frequently, you’ve likely encountered advertisements for brands you hadn’t heard of before but now know well. Blue Apron, Squarespace, Casper, Audible and dozens of other ...

Global podcast ad spend is expected to top $5 billion in 2025, according to recent research from WARC. The report was based on WARC’s dataset of advertising and media intelligence from around the ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Podcasting has transformed into a core media channel, with 158 million Americans listening ...

The news: Brand awareness is a growing focus for podcast advertisers as overall spending on the medium jumped 28% YoY in Q1 2026 to reach an all-time high. 63% of US podcasting ad spend in Q1 went ...

Political podcasts increasingly look and function like television. Distributed through YouTube and available on connected TVs, they compete with cable and broadcast news for political attention -- ...

Spotify, as part of the annual Spotify Wrapped year-end marketing campaign, released the platform’s top 50 most popular podcasts of 2025 — with Joe Rogan reigning at No. 1 for the fifth straight year.

Every week, over 100 million consumers tune in to their favorite podcasts. Some are casual listeners. Others avidly fill their queues with so many episodes and interviews that they’ll never work ...