Many are in race to manufacture electric cars and SUVs, but Mahindra was playing the ball quietly. Now, they have hit it out ...
The University of Notre Dame announced on Tuesday that Notre Dame Stadium is the first outdoor college venue to implement Wi-Fi 6E, just in time for the Dec. 20 College Football Playoff game against ...
Mahindra Group will rename the SUV brand ‘BE 6’, but ‘the claim by IndiGo is baseless,’ and it will challenge it during court ...
Mahindra has decided to contest the brand rights of ‘BE 6e’ in court after IndiGo claimed the trademark of ‘6e’ as its own.
Mahindra, while contesting the brand rights in court, has decided to rename the BE 6e to BE 6 and will continue to contest ...
Mahindra has renamed its BE 6e electric SUV to BE 6, priced at Rs 18.90 lakh, while contesting a legal trademark dispute with ...
For now, the newly unveiled SUV will be sold as the BE 6. Mahindra revealed the BE 6e at the end of November 2023 as part of ...
Mahindra Electric Automobile Limited (MEAL) will change the name of its electric SUV BE 6e to BE 6 at the time of launch ...
Naming a car can be tricky. From copyright infringements to varying cultural and lingual interpretations, it can be a marketing genius or disaster.
A few weeks ago, Mahindra launched two of its born-electric vehicles, the XEV 9e and the BE 6e, with starting prices of Rs.